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Maxime Lubbers

Humane technologist building responsible AI leaders — Untangle Lab founder

BuilderMember since September 2026
Responsible TechAI StrategyDeepTechTechnology LeadershipCommunity BuildingInnovation

Bio

Maxime Lubbers is an Amsterdam-based humane technologist whose work sits at the intersection of organizational mindset and emerging technology. She spent five years at Accenture as a technology strategy consultant, working across blockchain, web3, and metaverse — then moved into the ecosystem side as DeepTech/AI Ecosystem Lead at Techleap, where she watches what actually happens when organizations try to innovate at scale. Her core conviction: the assumptions leaders carry into technology decisions matter more than the technology itself.

In 2025 she founded Untangle Lab, an applied think tank for responsible tech leadership. Her signature contribution is the FOMO 2.0 framework — Form opinion, Organize conflict, Merge insights, Orchestrate action — a structured process for helping leaders build genuine judgment rather than borrowed consensus. She's formalizing that work into a full research program: she begins a PhD at the University of Southampton in September 2026, focused specifically on technology mindset.

She came up as a Division 1 international rower and grew up in an entrepreneurial household — both threads show in how she operates: disciplined, competitive, and allergic to complacency. She's a TEDx speaker (TEDxUniversiteitvanAmsterdam), sits on the board of a women's empowerment foundation, and has hosted 14 community events through Luma, making her one of the more active connectors in the Amsterdam AI scene.

Projects

Untangle LabFounder

Applied think tank for responsible tech leadership, founded 2025. Helps organizations examine the mindset assumptions that determine whether innovation creates progress or harm.

FOMO 2.0 FrameworkCreator

A structured decision-making framework: Form opinion → Organize conflict → Merge insights → Orchestrate action. Designed to move leaders from reactive tech adoption to genuine independent judgment.

TechleapDeepTech/AI Ecosystem Lead

Dutch tech ecosystem accelerator. Maxime serves as DeepTech/AI Ecosystem Lead, bridging deep technology ventures with the broader innovation landscape.

PhD Research — University of SouthamptonPhD Candidate

Starting September 2026, researching technology mindset: how organizational assumptions shape whether technology accelerates progress or causes harm.

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